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2018 American Advertising Award Winners List

The winners below were awarded Gold and Silver ADDYs for work completed in 2017.

PROFESSIONAL // GOLD

Category SALES & MARKETING // Collateral Material, Single Unit (07A)
Entrant The University of Alabama
Client The University of Alabama
Title Performing Arts Academic Center
Credits Amy Martin, Director of Communications for Advancement
Natorio Howard, Graphic Designer Senior
Anita Sears, Assistant Director, Office of Design and Production
Zachary Riggins, Director of Photography
Jeffrey Hanson, Photographer
Jimmy Hart, Director of Marketing

Category SALES & MARKETING // Collateral Material, Magazine Design (08D)
Entrant The University of Alabama
Client The University of Alabama
Title Performing Arts Academic Center
Credits Amy Martin, Director of Communications for Advancement
Natorio Howard, Graphic Designer Senior
Anita Sears, Assistant Director, Office of Design and Production
Zachary Riggins, Director of Photography
Jeffrey Hanson, Photographer
Jimmy Hart, Director of Marketing

Category PRINT ADVERTISING // Magazine Advertising, Single Unit (17A)
Entrant The University of Alabama
Client The University of Alabama
Title Where Legends Are Made featuring Mark Ingram
Credits Linda Bonnin, Vice President for Strategic Communications
Miller Mobley, Photographer
Red Square Media

Category PRINT ADVERTISING // Magazine Advertising, Campaign (17C)
Entrant The University of Alabama
Client The University of Alabama
Title Where Legends Are Made, Print Ads
Credits Linda Bonnin, Vice President for Strategic Communications
Ryan Bradley, Associate Vice President for Marketing and Brand Strategy
Miller Mobley, Photographer
Red Square Media
Zachary Riggins, Director of Photography
Natorio Howard, Graphic Designer Senior

Category ONLINE/INTERACTIVE // Consumer Websites (37A)
Entrant City of Tuscaloosa
Client City of Tuscaloosa
Title Tuscaloosa.com – Welcome Home(page)
Credits Deidre Stalnaker, Chuck Crocker, Kyle Fondren, Alex House, Claire Moeller & Kirby Tifverman, City of Tuscaloosa
Website Development Team
Robby White & Billy Swift, The Nine

Category FILM, VIDEO, & SOUND // Television Advertising, Single Spot (51B)
Entrant The University of Alabama
Client The University of Alabama
Title Where Legends Are Made, Volume 2
Credits Linda Bonnin, Vice President for Strategic Communications
Miller Mobley, Videographer
Red Square Media

Category CROSS PLATFORM // Integrated Brand Identity Campaign (73)
Entrant The University of Alabama
Client The University of Alabama
Title Where Legends Are Made Integrated
Credits Linda Bonnin, Vice President for Strategic Communications
Ryan Bradley, Associate Vice President for Marketing and Brand Strategy
Miller Mobley, Photographer
Red Square Media
Zachary Riggins, Director of Photography
Natorio Howard, Graphic Designer Senior
Andy Rainey, Director of Web Communications

Category ELEMENTS OF ADVERTISING // Film & Video, Cinematography (85)
Entrant The University of Alabama
Client The University of Alabama
Title Performing Arts Academic Center
Credits Linda Bonnin, Vice President for Strategic Communications
Ryan Bradley, Associate Vice President for Marketing and Brand Strategy
Jimmy Hart, Director of Marketing
John Lassiter, Director of Broadcast Production
Amy Martin, Director of Communications for Advancement
Sean Shore, Broadcast Producer
William Bonne, Broadcast Producer/Editor
Christopher Largin, Broadcast Producer/Editor

Category ELEMENTS OF ADVERTISING // Film & Video, Video Editing (87)
Entrant The University of Alabama
Client The University of Alabama
Title Performing Arts Academic Center
Credits Linda Bonnin, Vice President for Strategic Communications
Ryan Bradley, Associate Vice President for Marketing and Brand Strategy
Jimmy Hart, Director of Marketing
John Lassiter, Director of Broadcast Production
Amy Martin, Director of Communications for Advancement
Sean Shore, Broadcast Producer
William Bonne, Broadcast Producer/Editor
Christopher Largin, Broadcast Producer/Editor

PROFESSIONAL // SILVER

Category SALES & MARKETING // Collateral Material, Printed Annual Report (05)
Entrant MSU Foundation
Client Mississippi State University Foundation
Title MSU Foundation Annual Report 2015-16
Credits Amy Cagle, Project Manager/Editor/Writer
Erin Norwood, Art Director/Graphic Designer
Addie Mayfield, Writer
Cathy Lammons, Team Leader
MSU Office of Public Affairs, Photography

Category SALES & MARKETING // Collateral Material, Magazine Design (08D)
Entrant The University of Alabama
Client The University of Alabama
Title The Giving Effect
Credits Amy Martin, Director of Communications for Advancement
Natorio Howard, Graphic Designer Senior
Anita Sears, Assistant Director, Office of Design and Production
Zachary Riggins, Director of Photography
Jeffrey Hanson, Photographer
Matthew Wood, Photographer

Category SALES & MARKETING // Collateral Material, Card, Invitation, Announcement (09A)
Entrant MSU Foundation
Client MSU Foundation
Title Legacy of Leadership Event Invite
Credits Erica Way, Art Director/Project Manager
Erin Norwood, Designer
Cathy Lammons, Team Leader

Category SALES & MARKETING // Collateral Material, Card, Invitation, Announcement (09A)
Entrant The University of Alabama
Client The University of Alabama President’s Office
Title President’s Cabinet Spring Meeting
Credits Lucy Arnold Sikes, Director of External Affairs, President’s Office
Ray Taylor, Director of Special Events, President’s Office
Casey Whitson, Special Events, President’s Office
Jackson Boyd, Director of Special Events, President’s Office

Category SALES & MARKETING// Advertising Industry Self-Promotion, Direct Marketing & Specialty Advertising (15)
Entrant TotalCom Marketing and Communications
Client TotalCom Marketing Communications
Title TotalCom Christmas Card
Credits Laura Lineberry, Art Director

Category OUT-OF-HOME & AMBIENT MEDIA // Out-of-Home, Poster – Single Unit (27A)
Entrant Mixon Design
Client Verizon Arena
Title Bruno Mars Concert Poster
Credits Jamie Burwell Mixon

Category OUT-OF-HOME & AMBIENT MEDIA // Out-of-Home, Poster – Single Unit (27A)
Entrant Mixon Design
Client Verizon Arena
Title Guns ‘N Roses Concert Poster
Credits amie Burwell Mixon

Category OUT-OF-HOME & AMBIENT MEDIA // Out-of-Home, Poster – Single Unit (27A)
Entrant Mixon Design
Client Verizon Arena
Title Chris Stapleton Concert Poster
Credits Jamie Burwell Mixon

Category OUT-OF-HOME & AMBIENT MEDIA // Out-of-Home, Poster – Single Unit (27A)
Entrant Mixon Design
Client Verizon Arena
Title 21 Pilots Concert Poster
Credits Jamie Burwell Mixon

Category OUT-OF-HOME & AMBIENT MEDIA // Out-of-Home, Poster – Single Unit (27A)
Entrant Mixon Design
Client Verizon Arena
Title Tom Petty Concert Poster
Credits Jamie Burwell Mixon

Category ONLINE/INTERACTIVE // Social Media, Single Execution (38A)
Entrant City of Tuscaloosa
Client City of Tuscaloosa
Title Tuscaloosa Air Show Black Flyday
Credits City of Tuscaloosa Communications
Alex House, Communications Specialist
Deidre Stalnaker, Communications Director

Category ONLINE/INTERACTIVE // Social Media, Campaign (38B)
Entrant TotalCom Marketing and Communications
Client DCH Regional Medical Center
Title DCH Cancer Center
Credits Candice Butterfield, Art Director
Brad Fisher, Marketing Director

Category FILM, VIDEO, & SOUND // Television Advertising, Single Spot (51B)
Entrant TotalCom Marketing and Communications
Client DCH Regional Medical Center
Title DCH SpineCare
Credits Brad Fisher, Marketing Director
Greg Davis, VP and Account Executive at Schifino Lee

Category FILM, VIDEO, & SOUND // Television Advertising, Single Spot (51B)
Entrant TotalCom Marketing and Communications
Client DCH Regional Medical Center
Title DCH SpineCare
Credits Brad Fisher, Marketing Director
Greg Davis, VP and Account Executive at Schifino Lee

Category FILM, VIDEO, & SOUND // Television Advertising, Campaign (51D)
Entrant TotalCom Marketing and Communications
Client DCH Regional Medical Center
Title DCH SpineCare
Credits Brad Fisher, Marketing Director
Greg Davis, VP and Account Executive at Schifino Lee

Category FILM, VIDEO, & SOUND // Sales Promotion, Audio/Visual Sales Presentation (64)
Entrant Center for Public TV
Client The University of Alabama School of Social Work
Title The University of Alabama Equestrian Fundraising Video
Credits Rob Briscoe, Executive Producer
Gray Lloyd, Producer/Director
Amy Martin, Executive Producer
Alex Cherry, Producer
Reagan Wells, Director

Category CROSS PLATFORM // Integrated Campaigns, Consumer Campaign (72C)
Entrant City of Tuscaloosa
Client City of Tuscaloosa
Title Tuscaloosa Air Show Take Off
Credits City of Tuscaloosa Communications, Tuscaloosa Tourism and Sports Commission, & The Nine
Deidre Stalnaker, Communications Director, City of Tuscaloosa
Alex House, Communications Specialist, City of Tuscaloosa
Kyle Fondren, Webmaster, City of Tuscaloosa
Claire Moeller

Category ELEMENTS OF ADVERTISING // Advertising Industry Self-Promotion, Integrated Campaign (78B)
Entrant AAF Tuscaloosa
Client AAF Tuscaloosa
Title Lucky 7 Leadership Conference
Credits AAFT Lucky 7 Leadership Conference Planning Committee
Deidre Stalnaker, Conference Co-Chair
Tabitha Bostick, Conference Co-Chair
Rebecca Royen, Conference Communications Chair
Kellie Hensley, Conference Communications Committee
Morgan Kendrick, Videographer

PROFESSIONAL // MOSAIC AWARD

Category SALES & MARKETING // Collateral Material, Printed Annual Report (05)
Entrant MSU Foundation
Client Mississippi State University Foundation
Title MSU Foundation Annual Report 2015-16
Credits Amy Cagle, Project Manager/Editor/Writer
Erin Norwood, Art Director/Graphic Designer
Addie Mayfield, Writer
Cathy Lammons, Team Leader
MSU Office of Public Affairs, Photography

PROFESSIONAL // SPECIAL JUDGE’S AWARD FOR ART DIRECTION

Category OUT-OF-HOME & AMBIENT MEDIA // Out-of-Home, Poster
Entrant Mixon Design
Client Verizon Arena
Title Bruno Mars, Tom Petty, Guns ‘N Roses, 21 Pilots & Chris Stapleton Concert Posters
Credits Jamie Burwell Mixon

PROFESSIONAL // BEST OF PRINT

Category PRINT ADVERTISING // Magazine Advertising, Campaign (17C)
Entrant The University of Alabama
Client The University of Alabama
Title Where Legends Are Made, Print Ads
Credits Linda Bonnin, Vice President for Strategic Communications
Ryan Bradley, Associate Vice President for Marketing and Brand Strategy
Miller Mobley, Photographer
Red Square Media
Zachary Riggins, Director of Photography
Natorio Howard, Graphic Designer Senior

PROFESSIONAL // BEST OF ONLINE/INTERACTIVE

Category ONLINE/INTERACTIVE // Consumer Websites (37A)
Entrant City of Tuscaloosa
Client City of Tuscaloosa
Title Tuscaloosa.com – Welcome Home(page)
Credits Deidre Stalnaker, Chuck Crocker, Kyle Fondren, Alex House, Claire Moeller & Kirby Tifverman, City of Tuscaloosa
Website Development Team
Robby White & Billy Swift, The Nine

PROFESSIONAL // BEST OF BROADCAST

Category ELEMENTS OF ADVERTISING // Film & Video, Cinematography (85)
Entrant The University of Alabama
Client The University of Alabama
Title Performing Arts Academic Center
Credits Linda Bonnin, Vice President for Strategic Communications
Ryan Bradley, Associate Vice President for Marketing and Brand Strategy
Jimmy Hart, Director of Marketing
John Lassiter, Director of Broadcast Production
Amy Martin, Director of Communications for Advancement
Sean Shore, Broadcast Producer
William Boone, Broadcast Producer/Editor
Christopher Largin, Broadcast Producer/Editor

PROFESSIONAL // BEST OF SHOW

Category FILM, VIDEO, & SOUND // Television Advertising, Single Spot (51B)
Entrant The University of Alabama
Client The University of Alabama
Title Where Legends Are Made, Volume 2
Credits Linda Bonnin, Vice President for Strategic Communications
Miller Mobley, Videographer
Red Square Media

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STUDENT // GOLD

Category SALES & MARKETING // Sales Promotion, Packaging (S01A)
Entrant Britt Buzan
Client The University of Alabama
Title Britt Buzan Packaged Resume
Credits Britt Buzan, Designer
Laura Lineberry, Instructor

Category PRINT ADVERTISTING // Magazine, Campaign (S07B)
Entrant Emeline Earman and Olivia Ledbetter
Client The University of Alabama
Title AllModern – Art of Work
Credits Emeline Earman, Art Direction
Olivia Ledbetter, Copywriting

Category PRINT ADVERTISTING // Magazine, Campaign (S07B)
Entrant Mary Buzbee and Elizabeth Swartz
Client The University of Alabama
Title Phillips Hue – Command the Room
Credits Mary Buzbee, Art Direction
Elizabeth Swartz, Copywriting

Category PRINT ADVERTISTING // Magazine, Campaign (S07B)
Entrant Caroline Clark and Alexia Korte
Client The University of Alabama
Title Roomba – Clean Little Secret
Credits Caroline Clark, Art Direction, Copywriting
Alexia Korte, Art Direction, Copywriting

Category PRINT ADVERTISTING // Magazine, Campaign (S07B)
Entrant Elizabeth Swartz
Client The University of Alabama
Title Public Storage – Spare Room
Credits Elizabeth Swartz, Art Direction, Copywriting

Category OUT OF HOME & AMBIENT MEDIA // Guerilla Marketing, Campaign (S11B)
Entrant Sydney Estill and Joanna Gaylard
Client The University of Alabama
Title National Park Service – Travel on.
Credits Sydney Estill, Art Direction
Joanna Gaylard, Copywriting

Category CROSS PLATFORM // Television Advertising, Campaign (S19B)
Entrant Serenity Lamprakes and Olivia Ledbetter
Client The University of Alabama
Title Grammarly – Write Meaning
Credits Serenity Lamprakes, Art Direction
Olivia Ledbetter, Copywriting

STUDENT // SILVER

Category SALES & MARKETING // Sales Promotion, Packaging (S01A)
Entrant Shane Montz
Client Laura Lineberry
Title Graphic Montzter Art Supply Resume
Credits Shane Montz, Designer
Laura Lineberry, Instructor

Category SALES & MARKETING // Sales Promotion, Packaging (S01A)
Entrant Kate Silk
Client The University of Alabama
Title Kate’s Story Resume
Credits Kate Silk, Designer
Laura Lineberry, Instructor

Category SALES & MARKETING // Sales Promotion, Point of Purchase (S01B)
Entrant Lauren Meadows and Sydney Pellegrini
Client The University of Alabama
Title LaCroix – Drink to that
Credits Lauren Meadows, Art Direction
Sydney Pellegrini, Copywriting

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Alleigh Moffett
Client Mississippi State University
Title Dum Dums Campaign
Credits Alleigh Moffett

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Morgan Linnett
Client Mississippi State University
Title Good People Beer
Credits Morgan Linnett, Good People Beer

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Jenn McFadden and Haylee Upton
Client Mississippi State University
Title Tile Advertising Campaign
Credits Jenn McFadden, Graphic Design Senior
Haylee Upton, Graphic Design Senior

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Heather Hardman
Client Mississippi State University
Title Perfectly Imperfect
Credits Reagan Huffman

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Charlotte Frank and Lauren Meadows
Client The University of Alabama
Title Waze – Bypass Predictable
Credits Lauren Meadows, Art Direction, Copywriting
Charlotte Frank, Art Direction, Copywriting

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Mary Buzbee and Julia Hall
Client The University of Alabama
Title Downy – Pressed for Time
Credits Julia Hall, Art Direction, Copywriting
Mary Buzbee, Art Direction, Copywriting

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Caleb Ledbetter and Caleb Moon
Client The University of Alabama
Title Lynda.com – Before you know it
Credits Caleb Ledbetter, Copywriting
Caleb Moon, Art Direction

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Emeline Earman and Sydney Pellegrini
Client The University of Alabama
Title Tile – Look No Further
Credits Emeline Earman, Art Direction
Sydney Pellegrini, Copywriting

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Emeline Earman and Sydney Pellegrini
Client The University of Alabama
Title Spirit – outside your comfort zone
Credits Emeline Earman, Art Direction
Sydney Pellegrini, Copywriting

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Julia Hall and Sydney Pellegrini
Client The University of Alabama
Title Topgolf – Welcome to the club
Credits Julia Hall, Art Direction
Sydney Pellegrini, Copywriting

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Julia Hall, Caleb Ledbetter and Lauren Meadows
Client The University of Alabama
Title Lola – it’s only natural
Credits Caleb Ledbetter, Copywriting
Julia Hall, Art Direction
Lauren Meadows, Art Direction

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Alexia Korte and Lexi Warren
Client The University of Alabama
Title WiFi Extenders – Within Range
Credits Alexia Korte, Art Direction
Lexi Warren, Copywriting

Category PRINT ADVERTISING // Magazine, Campaign (S07B)
Entrant Charlotte Frank and Elizabeth Swartz
Client The University of Alabama
Title 23andMe – Your Future Awaits
Credits Charlotte Frank, Art Direction
Elizabeth Swartz, Copywriting

Category ONLINE/INTERACTIVE – SOCIAL MEDIA // Single Execution (S13A)
Entrant Britt Buzan
Client The University of Alabama
Title IPR Research Study
Credits Britt Buzan, Graphic Designer
Megan Perkins, Account Executive

Category FILM, VIDEO & SOUNDS – TELEVISION ADVERTISING // Blogs & Digital Publications (S17)
Entrant Capstone Agency
Client The University of Alabama
Title The Plank Center Betsy Day Toolkit
Credits Britt Buzan, Senior Graphic Designer
Megan Perkins, Account Executive

Category CROSS PLATFORM- INTEGRATED CAMPAIGNS // Television Advertising, Single (S19A)
Entrant Lauren Sevenish
Client University of West Alabama
Title Regions Bank
Credits Lauren Sevenish, The University of West Alabama

STUDENT // JUDGE’S CHOICE AWARDS

Entrant Mary Buzbee
Client The University of Alabama
Title Phillips Hue – Command the Room
Credits Mary Buzbee, Art Direction
Elizabeth Swartz, Copywriting

Entrant Elizabeth Swartz
Client The University of Alabama
Title Public Storage – Spare Room
Credits Elizabeth Swartz, Art Direction, Copywriting

Entrant Brian Richards
Client The University of Alabama
Title Keep the Music Playing Plans Book
Credits Post5 Communications: Brian Richards, Tristen Gell, Erin LaPrade, Mary Hanlon Hale, Collin Burwinkel, Bailee Kennamer,
Hannah Jones & Lindsey Schneider

STUDENT // BEST OF SHOW

Entrant Sydney Estill and Joanna Gaylard
Client The University of Alabama
Title National Park Service – Travel on.
Credits Sydney Estill, Art Direction
Joanna Gaylard, Copywriting

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